Millions secretly watched…

After a busy day of work I arrived at my nearest tube station. As I walked towards the escalator I was hit by the following:

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And then, a few seconds later I saw:

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(excuse photo quality)

Then next it was:

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Thoughts danced around my head as to what it could be.

Was this some kind of media campaign?

Or, perhaps some conspiracy theorist had raised enough cash to buy tube adverts?

Whatever it was, these ads were so compelling because they felt like they could be real.

In fact, they feel like they are going to be real soon, if not already.

I noticed a lot of my fellow travellers were paying attention too.

Eventually I reached the escalator and saw that they were part of a campaign for the TV series ‘Black Mirror’.

Which, of course, makes complete sense in hindsight.

Now that’s good advertising.

The Madmen who turned down Mad Men

Celebrity gossip sites, Instagram and the tabloid press are a constant reminder to us all of other people’s success.

If you’re waiting on success it’s worth keeping yourself in check and remembering that it doesn’t happen overnight.

Often a long and gruelling process.

Take for example the hit TV show ‘Mad Men’. Its 92 episodes ran for seven seasons – reaching audiences across the world.

It’s widely considered to be one of the best TV shows ever made.

But, Mad Men’s success wasn’t sudden. It took a long time.

The show’s head writer, Matthew Weiner, had been working on the concept for ten years before the pilot aired.

He was working as a researcher and staff writer for other people’s TV shows. 

But all he really wanted to do was work on his own series.

The future wasn’t looking good though. Weiner faced rejection after rejection. 

Company after company telling him that they didn’t think audiences would want to see a show about advertising executives.

So, night after night, once he’d finished his day job he’d sit in his study working on his ‘advertising project’.

Legend has it he’d even carry a copy of the pilot script in a briefcase with him wherever he went. Just in case.

Often he’d attend dinner parties and socials with his successful wife. 

When he’d tell her friends that he was a writer, they’d ask if he’d written anything they might have seen…his answer was always no.

And then…quite suddenly…after talking to enough of the right people…his script landed on the desk of someone who liked it. An influential someone, at that.

The rest was history. TV history. Now, Matthew Weiner is one of the most successful TV writers of all time and has definitely written something that you’ll have heard of.

 

 

DCI John Luther

“Oh, I know. In order to get to the next level, you need a lot more points. And correct me if I’m wrong, but you need a… a boss. You need to kill a boss. Well, I’m the man at the end of that level, aren’t I? I’m the man that’s chasing you. I’m that boss. If you beat me, you get to play on. You’re gonna like this. Check it out.”

– DCI John Luther, (Luther).

I didn’t write today because I found myself sucked back into the world of Luther. It’s a series that I watched a couple of years back, and really enjoyed.

I used to always think that there wasn’t enough time in the world to re-read books you’d already read, or to revisit TV shows and films you’d already seen. But, maybe that’s not the case.

Watching it back reminded me how much I loved it the first time, and it also worked as a great example of a series of stories that really got the formula right. To thrill the viewer, anger the viewer and to keep then tuning in week after week.

In the saturated market of police procedural shows, Neil Cross has put some life back into the genre with Luther. Very good stuff, indeed.

(image credits – BBC)